Why Your PITA Customer is Your Best Friend

Every business owner knows what it's like to work with a customer who's a PITA -- a pain in the ass, that is. Many will tell you that there's nothing better than finishing off a project with an unpleasant client. But PITA customers can teach you a lot about your own operations if you let them.

I don't want to give the wrong impression. In my experience, most people are a pleasure to work with. But every once in a while, you meet someone downright ornery. When that happens, you have to get your ego out of the way, fast.